It started with a viral video that seemed like a digital-age tall tale. A shopkeeper, standing behind a counter with a brand-new iPhone, made a startling announcement:“Bring me a one-rupee coin from 1970, and this phone is yours for just one rupee.”
While the internet initially dismissed it as a marketing gimmick, the truth behind the offer reveals a fascinating intersection of global history, metal shortages, and high-stakes coin collecting.
To understand why a phone worth ₹80,000 is being traded for a single coin, one must look back to the late 1960s. As reported byTimemagazine in 1969, the world was gripped by one of the worst nickel shortages since World War II. On the London Metal Exchange, nickel prices skyrocketed five-fold in a single year.
This global crisis forced the Reserve Bank of India (RBI) to make a drastic move. Faced with soaring production costs, the minting of one-rupee coins slowed to a near halt.
The rarity of the 1970 coin is backed by staggering statistics that explain its value to numismatists (coin collectors):
2,900:The estimated number of one-rupee coins minted in 1970—an incredibly low figure for a national currency.
32,000:The total number of 100% pure nickel coins ever produced before the RBI switched to cheaper copper-nickel alloys.
0:The number of one-rupee coins minted between 1971 and 1974, as production was halted entirely due to the metal crisis.
When the RBI eventually resumed production in 1975, the coins were no longer pure nickel, making the 1970 mintage the "last of its kind." Today, these coins are listed on global marketplaces like eBay for anywhere between₹20,000 and ₹1,00,000. Some high-quality specimens have even been listed for as much as$1,150 (approx. ₹96,000).
The shopkeeper’s bold offer wasn't a giveaway; it was a savvy trade. To a collector, that 1970 coin is a historical artifact that appreciates in value, while a smartphone is a depreciating asset. For the lucky few who might have this rare piece of nickel tucked away in an old family chest, that single rupee is no longer just pocket change—it’s a ticket to a high-end upgrade.
