India’s traditional systems of medicine, collectively known as AYUSH, have received formal recognition under bilateral trade agreements with Oman and New Zealand, the Commerce Ministry announced. The move marks a significant step toward international acceptance of India’s alternative and traditional healthcare practices.
The recognition has been granted through dedicated annexures on health-related services and traditional medicine included in the India–Oman Comprehensive Economic Partnership Agreement (CEPA) and the India–New Zealand Free Trade Agreement (FTA), both finalised in December 2025.
For the Ministry of AYUSH, this development places India’s traditional medicine ecosystem — encompassing Ayurveda, Yoga, Naturopathy, Unani, Siddha and Homoeopathy — firmly on the global stage. Until now, AYUSH systems have often faced regulatory hurdles, limited market access and the absence of formal acknowledgment in international trade frameworks.
Inclusion within trade agreements lends greater legitimacy to AYUSH services and products, offering clearer regulatory pathways and smoother market entry in partner countries. This is expected to benefit Indian practitioners, manufacturers and exporters, while also encouraging research collaboration, standardisation and cross-border cooperation.
The move comes as AYUSH and herbal product exports continue to gain momentum. Official data shows exports rising by 6.11 per cent, from $649.2 million in 2023–24 to $688.89 million in 2024–25. The formal recognition of traditional medicine in trade agreements is likely to further accelerate this growth by lowering non-tariff barriers, enhancing mutual recognition of standards and strengthening consumer confidence overseas.
Globally, demand for traditional and complementary medicine has been growing, driven by increased focus on preventive care, wellness and integrative healthcare approaches. By embedding AYUSH within formal trade frameworks, India is positioning its traditional knowledge systems alongside modern healthcare offerings.
Officials believe the agreements with Oman and New Zealand could serve as a model for future trade negotiations, potentially paving the way for wider global acceptance and integration of India’s traditional medicine systems.
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